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Have you ever really thought about what’s involved to get highly fertile semen from the bull to your tank, and then into your cows or heifers? Fertility leadership is backed by the Alta people, processes and programs involved in every step.

PEOPLE

Fertility excellence is what drives our team! We hire and extensively train only those who share a commitment and passion to your herd’s reproductive success. From semen collection and evaluation to distribution and delivery, our barn and lab staff, veterinarians, distribution crew, technicians, and sales force are all committed to help you get cows pregnant.

PROCESSES

We deliver the highest quality semen through continual innovation. Our scientists on staff are always looking for the best ways to enhance semen quality through extender research, potency trials, and more. We implement the same, strict semen handling processes and quality control checks at each of our AI centers located in six different countries around the world.

PROGRAMS

We choose the industry’s leading sire fertility evaluation, CONCEPT PLUS, as the only way to measure Alta sire fertility. CONCEPT PLUS is based on pregnancy check results from DairyComp data in our large, progressive partner dairies. We update results every other month for the most reliable sire fertility information – and we’re transparent about which bulls offer superior or inferior fertility.

You can trust CONCEPT PLUS.

Twenty years ago, we challenged traditional fertility evaluations to align with the real needs of progressive herds: creating efficient pregnancies. CONCEPT PLUS goes above and beyond today’s industry evaluations to bring you the most trusted, accurate, and proven designation in sire fertility.

Big data is sweeping into agribusiness with precision agriculture. Now, with more information, growing crops and livestock has become more accurate and efficient, allowing you to do more for less.

We’re taking precision agriculture one step further. With precision fertility management, we are helping you turn data into dollars by creating more pregnancies.

Backed by the CONCEPT PLUS gold standard fertility designation, we’ve raised 20 years of fertility experience to a higher standard. We’ve compiled millions of pregnancy check data and delivered it through innovate tools to accurately and efficiently create pregnant cows.

What’s new with CONCEPT PLUS?

If you’ve used sexed semen on your dairy, you already know what millions of pregnancy check results confirm. Sexed semen fertility is not the same as conventional semen fertility.

The data also shows that the same bull may perform well with conventional semen fertility, but not as sexed semen, and vice versa. With that in mind, we now give you access to two separate fertility evaluations, so you can take a precision approach to fertility management.

Know which bulls will give you highest fertility using Alta511 SexedULTRA™ semen by finding this 511 CONCEPT PLUS designation on a bull’s individual page on Alta Bull Search.

The industry’s most accurate sire fertility evaluation, CONCEPT PLUS designates whether a bull offers elite fertility on conventional breedings.

Can a bull be CONCEPT PLUS and 511 CONCEPT PLUS?

Yes. Since we know that conventional semen fertility and sexed semen fertility are two different traits with low correlations, we now identify them as such. An orange CONCEPT PLUS icon or logo designates the bulls with the best fertility on conventional semen. The purple 511 CONCEPT PLUS logo shows you which sires offer the best fertility on breedings to Alta511 SexedULTRA.

Why would I want to use sexed semen with average or unknown fertility?

As with any decision you make, there are trade-offs. With Alta’s sexed semen options, it comes down to what you value most in a genetic plan: the most rapid genetic progress or known high fertility.

Let’s say the main goal in your genetic plan is to make the fastest genetic progress possible. In that case you may choose to use bulls that don’t yet have fertility data, or else are proven as average for sexed semen sire fertility. If these bulls best fit your goal of rapid genetic progress, they may not have the CONCEPT PLUS or 511 CONCEPT PLUS designations.

However, if your main focus is to create a pregnancy, the purple 511 CONCEPT PLUS designation will give you confidence you’re boosting your odds at creating pregnancy with sexed semen. The orange CONCEPT PLUS designation will continue to help you recognize which bulls create the most conventional semen pregnancies.

How often does Alta evaluate sire fertility?

We want to help you create more pregnancies. To do that, accurate fertility information is key. To be accurate, the data must be timely. We run a complete evaluate for sire fertility every other month.

We know differences exist in sire fertility, even over shorter periods of time, so to take advantage of the most accurate and current information, we now release new CONCEPT PLUS and 511 CONCEPT PLUS ratings six times per year.

Why should I trust the fertility of Alta 511 CONCEPT PLUS sires?

Alta 511 CONCEPT PLUS sexed sires will give you the confidence to create more heifers and more pregnancies. We provide the utmost care for our bulls, we follow strict lab SOPs, and ensure careful semen distribution procedures. And more importantly, we make firm culling decisions on bulls with sub-par fertility performance.

You can have confidence in the CONCEPT PLUS and 511 CONCEPT PLUS evaluations because:

• CONCEPT PLUS is COMPLETE
  • It accounts for the effect a technician or breeding code can play on a sire’s fertility within a given herd.
  • Data is collected from US and Canadian herds, and not limited to US herds on official test.
• CONCEPT PLUS is CURRENT
  • Our team is always collecting data DairyComp in our partner herds.
• CONCEPT PLUS is CONSISTENT
  • Data is only gathered from progressive, large-herd environments, where management is consistent, contemporary group sizes are large, and repro programs are aggressive.

When you want to create more pregnancies, take a precision approach to maximizing your herd’s fertility by using the right tools for the job. Work with your trusted Alta advisor to define your dairy’s customized genetic plan and create pregnancies with a precision approach to fertility management.